Dear reader,
Icosikaioctagon is the proper terminology for a 28-sided polygon, apparently. I didn't even know those had a name. Honestly, though, who named it? It makes me curious. Was it a mathematician? Or a linguistics expert? Anyways, the reason I chose this fact as my fact of the week is because, despite its unwieldy-ness , an icosikaioctagon is a pretty unique name. I can bet that if you saw it again somewhere, you'd know what it meant. Similar to good branding, the name sticks with you.
This past week, we've been really ramping things up to prepare for Final Presentation Night (FPN). Everything from my invitations to my display board to my outfit has to be somewhat sychronized in order to brand myself. It's facetious and meticulous, but getting just the right shade it important.
My final product has been progressing quite well and I'm about 70% of the way through. I have finished doing all of the marketing research portions necessary and I'm currently working on developing a creative brief and finding someone to help me develop the creative. Because the due date draws ever closer, my mentor and I have now decided to start meeting once a week, doubling my time at the ad agency.
If my final product and FPN are even close to being as memorable as an icosikaioctagon, I'll be one step closer to success.
Until next time,
Eileen Bau
